Victoria is gearing up for a new $200 million outdoor music venue

Cedar Mill Yarra Valley is poised to attract major international and national shows with this massive new outdoor amphitheater.

In great news for the music industry, Winarch Capital’s new band Cedar Mill has revealed it has acquired a 100-acre site on the Maroondah Highway in the Yarra Valley for its third amphitheater project and purpose-built outdoor tourism, set to open in 2024 at a cost of up to $200 million.

Heading towards the beloved wine tourism destination, which already welcomes more than six million visitors a year, the site (named Cedar Mill Yarra Valley) will house a 300-bed hotel, conference and banquet facilities, three restaurants, 20 charming villas, tennis courts, a lake and gardens, an arts and crafts village and an outdoor amphitheater to host concerts and live events from major local and global tours.

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The proposed $200 million project will bring thousands more visitors to the area and inject millions of dollars each year, providing the Yarra Valley with a major economic and job boost.

“I am very pleased to announce that we have been awarded a prime 100-acre site in the heart of the Yarra Valley, which will be known as Cedar Mill Yarra Valley,” said Paul Lambess, Managing Director of Winarch Capital and Cedar. Mill Group.

“This strategic purchase marks the start of our rollout of multiple sites in Victoria, as we are currently doing in New South Wales. This is the first interstate purchase that will initiate our realization of a national and international network. All venues will feature world-class, purpose-built amphitheaters for which the Cedar Mill brand will be known.

It follows the previously announced $235 million redevelopment of the Morisset golf course, known as Cedar Mill Lake Macquarie, with plans for a 30,000-person concert hall, cafes and restaurants, accommodation and Australia’s largest water play park. Construction is underway. Last August, Cedar Mill Group also announced the purchase of one of the Hunter Valley wine region’s most prestigious development sites, Pokolbin, for its second purpose-built amphitheater and outdoor tourism project. for this purpose, which is expected to open in late 2023 at a cost of approximately $150 million. .

The new site also aims to be able to host special events and corporate conferences and attract tourists looking for high-end experiences. This includes local producers and operators offering boutique produce and culinary experiences inspired by local agricultural heritage and, of course, winemaking, distilling and brewing.

Development plans for Cedar Mill Yarra Valley will be filed in the coming months, with the construction phase expected to create more than 500 new jobs and inject more than $200 million through construction costs, job creation, chain supply and consumption over the next two years.

The purchase of the Yarra Valley site further cements Cedar Mill Group’s plans to play a major role in the return of live events and tourism after a difficult period of international and national border closures and unpredictable shutdowns caused by the pandemic of COVID-19.

Learn more about Cedar Mill Group here.

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