MARQUETTE, Mich. (WLUC) – UP nonprofits are encouraged to improve their communication with different age groups. This was one of the takeaways from the 16th Annual UP Nonprofit Conference at Northern Michigan University.
Brad Gingras is the owner of Superior Strategies in northern Wisconsin. He leads seminars on leadership development, generational strategies and team building.
On Thursday morning, he spoke to at least 120 people from the NMU about the vital importance of communicating with the different generations in today’s world.
“We need to know the characteristics and trends of our workforce, whether it’s your customers, your coworkers, or frankly, the people in your personal life,” Gingras explained. “The more we know and understand about these differences, the better we can all work together. ”
The speech was part of the conference, which was hosted by Grow & Lead. The nonprofit organization helps other nonprofits with training, resources and expertise to help young people excel in the UP
At least 77 organizations participated in workshops on topics such as recruiting and fundraising.
“It allows nonprofits to always build capacity, improve their skills and try new things,” said Amy Quinn, CEO of Grow & Lead. “And it’s motivating for all of us.
Gingras, who is also the executive director of Northwest Wisconsin Area Health Education Center (AHEC), says he was also there to learn.
“We just can’t know everything,” he said. “But, if we can acquire additional knowledge and strategies, we hope that we can all benefit in our own area of the job market. “
The conference also honored the UP nonprofits for their hard work during the pandemic.
“Being on the front line in a nonprofit is very difficult, and a lot of us are tired,” Quinn said. “We want to have a day when we celebrate them.”
Quinn says she hopes attendees felt appreciated and left energized and motivated with new ideas through 2022.
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